Tag: ux

  • Heineken Vietnam: Beer Delivery E-commerce

    Heineken Vietnam: Beer Delivery E-commerce

    Designing a Swift, Seamless E-Commerce Experience for Ice-Cold Beer Client Overview Heineken is one of the world’s most recognisable beer brands, with a strong presence in Vietnam. In Ho Chi Minh City, however, counterfeit beer was a growing problem, threatening consumer trust and brand integrity. To address this, Heineken launched its own e-commerce platform, promising…