A Gentle Lion

Tag: Campaigns

  • Philips AirFryer Campaign

    Philips AirFryer Campaign

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    by

    Jade Pang
    in

    A branding and marketing campaign for the launch of the first ever Philips Airfryer

  • National Geographic Campaign

    National Geographic Campaign

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    by

    Jade Pang
    in

    Discipline: Illustration, Editorial DesignClient: National GeographicTopic: Attraction, The Animal Mating GameMaterials used: Copic markers, gouache, water colour A series of vibrant illustrations created for Nat Geo’s new documentary. Using copic markers, gouache, and water colour paint, I explored themes of attraction, energy, pursuit, and chase through bold, expressive colour. The work was also adapted into…

  • inSing Movies Reviewer Badges

    inSing Movies Reviewer Badges

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    by

    Jade Pang
    in

    Discipline: IllustrationClient: SingTel – inSing.com Project Overview To increase engagement on inSing Movies, I designed a series of illustrated achievement badges for movie reviewers. Users unlocked milestones such as Newbie (10 reviews), Movie Lover (20 reviews), and Movie Expert (50 reviews), as well as special badges for expertise in genres like Action & Adventure, Romance,…